Applyform
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PRICINGMonthly subscription · scales with your team

Straightforward pricing. No setup fees. No long-term contracts.

Monthly subscription. Cancel any time. Scales with your team.

Starter
$99/ month
up to 3 counsellors · billed monthly

Core pipeline, WhatsApp integration, student portal, and basic analytics. Ideal for single-branch agencies.

  • ✓Core pipeline management
  • ✓WhatsApp integration
  • ✓Student portal
  • ✓Basic analytics
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RECOMMENDED Growth
$349/ month
up to 15 counsellors · billed monthly

Everything in Starter, plus the AI and attribution tooling serious teams convert with.

  • ✓Everything in Starter
  • ✓AI insights & student context
  • ✓Meta CAPI attribution
  • ✓Referral tracking
  • ✓Call reporting dashboard
  • ✓Priority email support
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Enterprise
Custom
unlimited counsellors · volume pricing

Everything in Growth, plus multi-branch scale and dedicated, SLA-backed support.

  • ✓Everything in Growth
  • ✓Multi-branch management
  • ✓Custom onboarding
  • ✓Dedicated account manager
  • ✓SLA-backed support
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All plans include software updates, infrastructure, uptime monitoring, and onboarding. No setup fees.

Counselify add-on

Add the AI study advisor to any plan.

Counselify can be purchased standalone or added to a platform plan — priced per AI student report generated.

Learn about Counselify →
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Pay-per-report
Charged per Counselify AI student report generated.
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Included quota
Growth and Enterprise plans include a fixed monthly allocation of reports.
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Volume pricing
Available for agencies generating over a set threshold of reports monthly.

Questions, answered

Is my agency's data isolated from other agencies on the platform?

Yes, fully. Each agency runs on a dedicated schema — complete data isolation.

Do I need technical resources or an IT team to set up Applyform?

No. We handle platform onboarding and WhatsApp Business API configuration.

Can I use Counselify without subscribing to the full Applyform platform?

Yes. Counselify is available as a standalone subscription.

Does Applyform work for any study destination country?

Yes. The platform is destination-agnostic — UK, Australia, Canada, Schengen, and beyond.

What does the monthly subscription include?

All software updates, infrastructure, uptime monitoring, and email support at the Growth tier and above.

See Applyform on a real pipeline.

A 30-minute live demo. We'll walk through Counselify for your agency and answer every question — no hard sell.