A student messages you on WhatsApp. Applyform takes it from there.
Student clicks a WhatsApp ad or sends a direct message to the agency number.
WhatsApp Flow collects name, country of interest, desired intake, and contact details — entirely within the chat, no external link.
Ad click data (fbclid) is captured server-side via Meta Conversions API, attributing the lead to the original campaign.
A student record is created instantly; the counsellor queue updates in real time.
Counselify builds the student's study roadmap before the counsellor opens the file.
Counselify's AI advisor engages the student to understand their academic background, study goals, budget, and visa eligibility.
A personalised study recommendation is generated: universities, courses, countries, and pathway options.
CV and supporting documents are collected during the conversation.
An AI student report is compiled and a counsellor assigned — everything lands in the Applyform queue, ready to open.
Your counsellor opens the file and already knows everything.
AI context summary, Counselify study recommendation, student documents, and a full action timeline — all in one view.
SLA clock runs from the moment the lead entered the system. Escalation triggers if the first-contact window is missed.
Automated WhatsApp nurture runs in the background for students who haven't yet booked an appointment.
Counsellor calls, logs the outcome, and advances the student to the next pipeline stage.
Applications submitted, offers tracked, students kept in the loop.
University shortlist confirmed; applications submitted via aggregator or directly.
Offer tracking per university: conditional, unconditional, and rejected.
Stage-gate enforcement: counsellor notes required before pipeline progression.
Student portal reflects real-time application status — students stay informed without calling the office.
Visa approved, enrolment closed, attribution complete.
Visa outcome recorded. Referral commission triggers automatically if the student was referred by another student.
Attribution closes the loop: the original Meta ad, WhatsApp message, or referral source is credited in campaign analytics.
Post-enrolment WhatsApp sequence fires: pre-departure checklist, arrival support, and post-arrival follow-up.
All data feeds back into counsellor conversion analytics and campaign ROI reporting.