The problem
Inquiries are everywhere. Enrolments are leaking.
Leads come in from everywhere — WhatsApp, ads, referrals — and fall through the cracks.
Counsellors spend hours on admin instead of advising and closing students.
There is no visibility into which channels, counsellors, or messages are actually converting.
Two products, one mission
More enrolled students, less lost time.
50,000+
Student leads managed monthly
< 2 min
Average WhatsApp response time
20+
Countries served globally
12 hrs
Counsellor hours saved per week
The platform
Everything a counsellor needs to convert.
Student portal
Every student sees their live application status in real time — without calling the office.
AI-powered student context
Every message, note, and call distilled into a living summary per student.
Full pipeline visibility
Stage-gated from inquiry to visa — no student moves without a logged action.
Counsellor performance analytics
Call handling, conversion rates, and response times per counsellor.
Referral and commission tracking
Students refer students — rules, approvals, and payouts handled inside Applyform.
Meta ad attribution built in
Server-side Conversions API closes the loop from ad click to enrolled student.